10% of Weblog Readers Use RSS personalized

Nielsen//NetRatings, a global leader in Internet media and market research, announced today that 11 percent of Weblog readers, blog site visitors who claim to read blogs regularly or occasionally, use RSS (Really Simple Syndication) to sort through the increasing number of blogs available.

According to Nielsen//NetRatings’ “Understanding the Blogosphere” survey, nearly five percent of blog readers use feed aggregation software and more than six percent use a feed aggregating Web site to monitor RSS feeds from blogs.

RSS, Weblog

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